This page represents a sampling of the work I have done for the Valley of the Sun YMCA Marketing and Communications Department in Phoenix, AZ. The YMCA presents their brand as a powerful association of people joined together to strengthen the community. Brand design elements include rounded sans serif typography, flat illustrations, color gradients, full-bleed imagery or image shapes with rounded corners, and 5 color palettes representing the diversity of the organization and the communities served. I worked under existing brand guidelines to support 16 locations and drive membership, donations, volunteers, and advocacy.
Branded Marketing Kits & Events
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/f77d4502-2278-498d-b513-1fda1a8ccffc_rw_3840.jpg?h=7a80fd8bf64d04f94ea72ed145bdd7e3)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/38e0832a-bbfd-4488-b71d-76bcb9cc1622_rw_3840.jpg?h=63646afc288dced6f1829e8d4ea3fac9)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/fd1e0433-c796-4c3e-a3fc-26172d6b7fda_rw_3840.jpg?h=ffed92fa1259d711fd2134e12e12add7)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/8e34696f-14f6-4b6f-aa4c-7db61982e1a5_rw_3840.jpg?h=1338a57997ec5c1f3d67700ae228b872)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/c35e5fda-04c0-4a1d-8b0d-a8c6c7501436_rw_3840.jpg?h=c5ef858ab70bb702bf586693545babf6)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/4021a57e-04d7-497e-872f-e8c1c31570d5_rw_3840.jpg?h=f18227973daf1cd2ebd225e9ac0f2e6f)
Digital Applications
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/0f0ba4ed-b1df-4176-8539-46d3de826465_rw_3840.jpg?h=67b950d041796df46d2b8d48f890bf00)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/7a4fc7f3-5889-4b6e-8c55-f7ca9ef01b32_rw_3840.jpg?h=2d4158d417737412050b976f9e9ec8c2)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/9179cfad-294f-4957-b013-449084881e9a_rw_3840.jpg?h=61c364f4a656dec3e5769d9d92ff4813)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/bb9a5d3d-0695-4693-8f62-851a3711e919_rw_3840.jpg?h=0de8c2e759c0bf5a63c1e57cc0ee3196)
General Print Work
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/f2d126ab-d0d5-46e1-8005-1f4cfed32e37_rw_1920.jpg?h=6369ca6024f73b2e2b8defda59335590)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/815bf825-14e9-48df-b898-9ca0819329a2_rw_3840.jpg?h=a2314cfd57697393718f517ecb9b7b26)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/573c50bc-95f7-4751-9fbf-8748b06f26a3_rw_3840.jpg?h=e6b5830c6071907c5a8d0404dc3862e7)
![](https://cdn.myportfolio.com/3705fdc1-01e8-4ec8-84d7-c4f609c2ec94/8b893cde-dc91-4284-ab58-37ac60301769_rw_1920.jpg?h=03d5bfa659c0134ceacbd15dab983a41)